Archive for June, 2009

« Older Entries

Should you give staff rewards in a recession?

 Tuesday, June 30th, 2009

The current economic climate means companies more than ever before are feeling the pressure to re-evaluate expenditure and cut costs and overheads where they can. Whilst reducing employee benefits might be seen as a quick fix, the reality is that in the long term it’s a false economy.

Employees are the lifeblood of any organisation and looking after them and rewarding them is therefore crucial to enable any company or organisation to thrive. This is especially important during times of uncertainty and change, and employee benefits are one tangible way employers can show they care.
A good employer should want to look after their staff and reward them. As a result employees feel valued by the investment made in them and are more motivated to give their best. The health and future success of all organisations depends on its employees – so looking after them should be a top priority.

Using corporate gifts to reward and motivate staff is a tried and tested promotional tool; encouraging motivation and building loyalty. Of course, in times like these it’s hard to resist the temptation to cut back on business incentives, but corporate gifts can provide returns for in excess of their relatively low cost; a budget of £5, £10 or £20 spent on each member of staff will create much more then £20’s worth of increased productivity, increased morale and increased loyalty.

The Corporate Gifts Company has over 500 desirable and high perceived value premium incentives. Here is a selection of our best selling items:

1. Pocket Notebook & Pen

2. Promotional Memo Pad

3. Chrome Puzzle Globe

4. Star Desk Award Paperweight

5. Silver Plated Classic City Business Card Holder

6. Georgian Travel Alarm Clock

7. Spinning Keyring

8. Sterling Silver Photoframe

9. Executive 4GB Silver Plated USB Flash Drive

10. Floating Desk Pen

Call our sales team today on: 0845 430 2902 to see how The Corporate Gifts Co can add value to your premium incentives and staff motivation.

Tags: , , , , , , , , , ,
Posted in Corporate Gifts Advice and Help | No Comments »


Why are photo frames such a popular corporate gift?

 Monday, June 22nd, 2009

Photo frame sales have never been so good. Far from photos being stored electronically and subsequently forgotten about, more people than ever want to display them in beautiful photoframes to celebrate a host of special occasions (and special people) in their lives. This is true on the high street and also in the business to business sector.

A few years ago, who would have thought that the evolution of digital photography would have had such a big impact on the photo frame market? With a quick “click” of a mobile phone or camera, everyone can take great photos, with every event or special occasion caught on camera (digitally now, of course).

So interest in photographs and photography has been boosted by the advent of the digital camera, and made all the more accessible.
Photoframes are a great corporate gift or promotional desk item. Logos can be displayed discreetly and it will stay visible on the desk or at home indefinitely – promotional golddust!
But where photoframes are really popular is when they are used in conjunction with corporate events and conferences. The digital age allows a group photograph or action shot of the event to be taken, printed and then presented to the participants later that day in a beautiful silver plated photo frame that has been engraved with the corporate logo or promotional message.

The Corporate Gifts Company has a beautiful range of photo frames such as;

• Silver Plated Classic Single Frame– A very elegant way to frame your photo – classical style.

• Black Single Frame – Modern and innovate perfect for beautify your favourite photos. Engrave through the black coating to expose the silver finish underneath – very effective.

• Sterling Silver Photoframe – Beautiful mini double photo frame in sterling silver – ideal for any sort of desk.

 

Call our sales team today on: 0845 430 2902 to see The Corporate Gifts Co’s range of ideal photo frames for your corporate events.

Tags: ,
Posted in Corporate Gifts Advice and Help | No Comments »


How can you keep morale high in a recession?

 Thursday, June 18th, 2009

The best managed companies and organisations will keep staff morale high during the economic downturn by capturing hearts and minds. There are seven core actions that will help companies achieve this motivation nirvana:

• Communicate Direction – provide clarity of strategy – use good communication to make sure your staff know where they’re going and give them the confidence that the leadership in the company are in place.

• Instil trust and confidence in your most committed and focused employees – who will also provide confidence for other employees.

• Address core concerns – communicate to each individual what’s expected of them, how they should behave and what they need to achieve.

• Put staff in positions suited to their particular skills and ambitions – give them time and support to succeed.

• Act quickly – inactivity creates a vacuum, leaving your staff worried and unfortunately free to draw their own (often incorrect) conclusions.

• Keep investing in R&D – innovation is even more important now in the credit crunch than ever before.

• Reward positive behaviour – it’s important that when staff perform and are adding value to the organisation that this is recognised and communicated throughout the company. This will reinforce good practice and motivate other staff.

Introduce a reward or motivation scheme, or recognise staff with individual awards.

The Corporate Gifts Co can supply single engraved items, awards and plaques for recognition or general promotional gifts for schemes or programmes.

Call our sales team today on: 0845 430 2902

Tags: , , , , , ,
Posted in Corporate Gifts Advice and Help | No Comments »


How to look good networking?

 Wednesday, June 17th, 2009

Networking – it must rival “liaise” as one of the most irritating business buzz words. Although the world itself might be enough to send a cold shiver down your spine, networking is all about promoting effective communication.
Organised events can have a real impact on winning new customers, building partnerships and gaining inspiration for innovate ways to grow your business. Yet there’s still a lot of latent inhibition surrounding the whole concept of networking. Fear of socialising in a business context is much more common that you might think. The underlying challenges people face include shyness, fear of rejection, saying something stupid, wasting time and money and a lack of confidence with senior people and strangers, underpinned by people thinking networking involves selling your products and services. You should network in a style and approach that is right for you. You must feel good about networking or you won’t get the most out of it.

The typical network event revolves around the exchange of business cards, and like shoes (according to my Grandmother) you can tell a lot about a person by their business card. It’s amazing how many business cards are given out dirty and dog-eared.

The Corporate Gifts Co has a great collection of business card case designed to keep your business cards in pristine condition – and you’ll look the part too!

The Corporate Gifts Co Cardcase Collection:
1. CDC01/CH Classic Chrome City Business Card Holder – Modern and elegant promotional card holder.

2. CDC01/SP Silver Plated Classic City Business Card Holder – Classical and simple card holder – perfect to promote your company.

3. CDC02 Silver Plated Amsterdam Business Card Holder – Designer and innovative card holder.

4. CDC04 Silver Plated New Yorker Business Card Holder – Very stylish business card holder.

5. CDC08 Leather Geneva Business Card Holder – In leather and silver plate – product of quality.

8. STG03 Sterling Silver Business Card Holder – Superb executive business card holder in solid silver.

9. CDC11 Madrid Aluminium Business Card Case – Stylish and very modern business card holder.

10.  CDC12 Barcelona Black Cardcase – Very elegant promotional black business card holder.

You can incorporate your promotional logo or message on these business card holders with a discreet and elegant engraving – perfect to promote your company with class.

Call our sales team today on: 0845 430 2902 to see how The Corporate Gifts Co can add value to your promotional networking.

Tags: , ,
Posted in Corporate Gifts Advice and Help | No Comments »


Choose The Corporate Gifts Co for your Business Gifts and Promotional Products

 Monday, June 15th, 2009

As your business grows and the quality of your marketing becomes increasingly important to your continued expansion, you will inevitably ask yourself how best to organise your marketing functions. Given that marketing spend is often the second largest variable expense after suppliers, the importance of this question cannot be overestimated. When buying a promotional gift, the first thing to consider is what your business’s major challenge is: Distinguishing yourself from the competition? Extending your brand into other markets? Increasing customers’ lifetime value? Lowering the cost of customer acquisition?
Picking a Promotional Gifts Co out of the Yellow Pages is not advisable.

What should you look for when choosing a company to supply your corporate gifts. Well, much the same considerations as when we choose any company to supply your organisation with goods and services. But here are a few tips to help you make the right decision!

• Make Contact – new business is the lifeblood of any company, and if the speed of response is poor, imagine what it will be like once you’ve placed your order.

• Client List and Testimonials – check the website for testimonials; if there aren’t any it doesn’t mean you won’t get good service, but if they are present it should give you a degree of confidence. The Corporate Gifts Co has lots of testimonials which can be found at the bottom of each website page.

•  Track Record – The Corporate Gifts Co has 18 years of experience in supplying promotional products and business gifts.

• Stock – is it held on site? In the UK? If not it could mean problems down the line. The Corporate Gifts Co holds stock on site.

•  Branding – Is it done on site or subcontracted? Again sub-contracting such an integral part of the service means the company is not in total control. The Corporate Gifts Co has a dedicated branding department so we control the whole process.

• Accreditation: The Corporate Gifts Co is ISO9001 accredited, has been awarded Investors in People, and are members of BAGDA, Promota, and the Giftware Association. Also check out our CSR policy.

When you use Corporate Gifts to communicate with your customers your brand reputation is on the line. Choose The Corporate Gifts Co to make sure your promotion runs smoothly, on the time and in budget.

Tags: , , , , , ,
Posted in Corporate Gifts Advice and Help | No Comments »

« Older Entries