Monthly Archives: July 2010

At The Corporate Gifts Company, we keep an eye out for stories of vintage promotional gifts and promotional products raising a fortune at auction, and the latest example comes from Michelin, as was reported on in this article from The Drum.
200,000 Euro was raised from the sale of classic promotional products, and for established names like [...]

The benefits that corporate gifts can bring as a marketing tool have been discussed frequently on this blog. As well as rewarding customers and enhancing the company's brand, they are an important way of spreading the word about a business.
One less talked about use for corporate gifts is in their application as a staff incentive [...]

Only a couple of years can make a huge difference in the way people spend. What people look for when they are buying is often guided by changes in fashion. Nowhere is this more obvious than in the fashion industry, where shoppers change their tastes by the season, often guided in their choices by magazines [...]

The Corporate Gifts Company have released their first new brochure for two years to mark an exciting period for the company. With the country emerging from the economic crisis, they felt that the time was right to venture into brochure production once more.
It will include new products and old favourites including the new Formula One [...]

The use of business gifts to promote a company and enhance the brand is a commonly accepted practice in the business world. When used properly, they can emphasise key features of a brand, enforce company ideas and also impress existing and potential clients.
 If a company choose to use business gifts to further their brand it [...]

It must be nice being a celebrity. Putting to one side for a moment the constant press attention, you can't argue that earning vast sums of money AND having people giving you free stuff all the time isn't a good thing. The celebrity gift pack is a preserve of movie premieres and awards ceremonies across [...]