Posts Tagged ‘COrporate Keyring’


Should you give staff rewards in a recession?

 Tuesday, June 30th, 2009

The current economic climate means companies more than ever before are feeling the pressure to re-evaluate expenditure and cut costs and overheads where they can. Whilst reducing employee benefits might be seen as a quick fix, the reality is that in the long term it’s a false economy.

Employees are the lifeblood of any organisation and looking after them and rewarding them is therefore crucial to enable any company or organisation to thrive. This is especially important during times of uncertainty and change, and employee benefits are one tangible way employers can show they care.
A good employer should want to look after their staff and reward them. As a result employees feel valued by the investment made in them and are more motivated to give their best. The health and future success of all organisations depends on its employees – so looking after them should be a top priority.

Using corporate gifts to reward and motivate staff is a tried and tested promotional tool; encouraging motivation and building loyalty. Of course, in times like these it’s hard to resist the temptation to cut back on business incentives, but corporate gifts can provide returns for in excess of their relatively low cost; a budget of £5, £10 or £20 spent on each member of staff will create much more then £20’s worth of increased productivity, increased morale and increased loyalty.

The Corporate Gifts Company has over 500 desirable and high perceived value premium incentives. Here is a selection of our best selling items:

1. Pocket Notebook & Pen

2. Promotional Memo Pad

3. Chrome Puzzle Globe

4. Star Desk Award Paperweight

5. Silver Plated Classic City Business Card Holder

6. Georgian Travel Alarm Clock

7. Spinning Keyring

8. Sterling Silver Photoframe

9. Executive 4GB Silver Plated USB Flash Drive

10. Floating Desk Pen

Call our sales team today on: 0845 430 2902 to see how The Corporate Gifts Co can add value to your premium incentives and staff motivation.


SAFE BET!

 Tuesday, March 31st, 2009

Marketing budgets have shrunk – disappeared in a lot of cases; nobody in the marketing sector would dispute that. So is there any hope out there?

Well, there is some anecdotal evidence that there is a shift in marketing priorities. Expensive image campaigns that address potential customers in a scattergun, non-selective method are being sidelined in favour of a more selective, targeted approach.

Tangible, high perceived value promotional products such as add-ons, premiums, business gifts, on pack offers etc. provide this targeted medium. Items such as the superb desk set or the deco clock are a perfect means of advertising and brand building in these times, becoming even more effective and reinforcing their promotional impact. And you will find many more great ideas on www.corporate-gifts-co.com all of which can be engraved with a corporate logo or promotional message.

Companies who are positioned well, and really know their markets, and are capable of adapting to their customers needs are well advised to act anti-cyclically and promote themselves whilst their competitors are cutting back. Every downturn brings opportunities.

Companies who use promotional products to in a positive way to great effect will reap the rewards and steal a march on their competitors.

Call our hotline today on 0845 430 2902 to find out how the Corporate Gift Co can help get your company ahead with promotional products,