Posts Tagged ‘packaging’


Why Packaging is Essential to a Successful Promotion

 Monday, October 27th, 2008

You only get one chance to make a first impression, and that is just as true for promotional gifts as it is for people. The impression and impact created when your recipient first receives the gift will stay with them long after the item itself is discarded. Obviously the product itself is vitally important, but the packaging can make or break the effect and impact of your promotion.

Don’t we all just love unwrapping presents – whether you take your time and “unpeel” your wrapping, or whether you’re a bit of an animal and tear it off, the anticipation and “wow-factor” created by a well presented gift announcing that there’s something special inside, will give your promotion a greater chance of hitting the mark.

Of course, we are now in the run up to Christmas, and isn’t Christmas all about gifts; both giving and receiving? And this is no different in the corporate world. Promotional activity quadruples during the run up to Christmas and incentives and business gifts become even more like presents under the tree. It is important, therefore, to get your packaging right and that you check exactly what the recipients of your promotion will think when they get their gift.

When sourcing you premium incentive this yuletide, think; without considering what’s inside the box, what will my customers/staff make of this box. If you’re spending valuable promotions budget and the packaging is letting you down, then you need an upgrade.

Here at the Corporate Gift Company we can offer packaging upgrades to reflect the season and create the most appropriate presentation for your premiums this yuletide.
See http://www.corporate-gifts-co.com/acatalog/bespoke_options.html

Ribbon; a beautifully tied ribbon to finish off your promotional gift is the perfect way of communicating to your staff or customers that you really value them. Our stylish black satin ribbon is a superb addition to our bespoke packaging options. Other colours and printed ribbon is available as a special order.
Giftwrap; for that extra special presentation, our promotional gifts are available in this stunning silver gift wrap finished with a silver bow – especially perfect for Christmas gifts or premiums to staff or customers. Other colours and combinations are available as a special order.
Gift Tag; when you need a personalised message, The Corporate Gifts Co can offer a gift tag printed with your promotional message. These can even be personalised with the recipients name or details and we can incorporate your logo as well as text.

Gift Bag; perfect as either an alternative to our other gift wrap options or as an effective addition to really put the finishing touch to your promotion. Our gift bags are available in sumptuous matt black and come in various sizes to fit your gift perfectly. Other colours and printed options are available.

Our sales team can help with advice and more information, please give them a call.


Quality Matters with Corporate Gifts

 Monday, October 20th, 2008

Quality Matters with Corporate Gifts

When you’re looking to market your company it doesn’t take a large amount of thinking to realise that promoting your company with a high quality corporate gift will be far more beneficial then promoting your company using a small and cheap promotional gift.  Corporate gifts usually already have a high quality and will already be ready to roll on your promotional event but rest assured that top quality luxury corporate gifts will benefit your company far more than something with no effort or thought. Supplying a high quality corporate gift with your promotional campaign will insure your company is able to keep expanding and creating new clients and a bigger and better customer base to promote to. The Corporate Gifts Company have a wide range of off the shelf luxury corporate gifts which are all made to a high standard to help your company get seen and noticed.

Corporate Gifts have a wide range of features which helps them get noticed above other promotional gifts which are around. All corporate gifts should contain a few key features which help keep the quality high and the return of investment even higher. The first thing is it should be practical allowing your client to use your corporate gift in every day use. The corporate gift should be of a high quality and standard to insure your client can use your promotional gift for months without any hassles or troubles.  This is why The Corporate Gifts Company would recommend our high quality corporate gifts to use within your campaign.

A few other things to consider when your company is looking to make that perfect promotional gift is to keep your tag line and promotional gifts message simple and easy for your clients to read. Keep your packaging in line with your high quality corporate gift. Remember its not quantity its quality which will make the biggest impact on your company and how it makes new business and clients. The corporate gifts company package all of our promotional gifts in fashionable retail boxes to ensure your company has the best possible appearance to get noticed.

Un like other promotional gifts companies the corporate gifts company offer a fully in house corporate gifts process from stock to engraving and even packaging we take care of your promotional gift from start to finish allowing you to kick back and relax as we build up your perfect corporate gift for your promotion. You can rest assured that with the corporate gifts company and the years of experience we have in making luxury corporate gifts that your company will not only have the very best promotional gift but also the very best price.

Simply call or email the corporate gifts company today and see how we can create that perfect promotional gift for your company to use and promote with. Feel free to check out our corporate gifts range online and email us with any questions you may have about how to make that perfect corporate gift.