Posts Tagged ‘promotions’


Christmas is coming

 Friday, August 28th, 2009

Christmas is coming Notebook and pen
Cone wine stopper
Champagne stopper
Carriage clock
Deco clock
City desk set
Puzzle globe
Handbag mirror
5 x7 photo frame

In these very uncertain times, there is still one thing we know for certain; Christmas will be here again on the 25th December! And whilst this has certainly not been a year to write home about, there will be still many companies sending (and receiving) corporate gifts this yuletide. The promotions market is, of course, much more sophisticated than a hamper or bottle of Bells at Christmas, nevertheless, Christmas is still the busiest time of the year with last minute decisions and turnarounds at break-neck speed.
Companies still want to recognise customers and staff at the end of the year by showing their appreciation and loyalty for the past and ushering in hope of prosperity in the New Year. Business gifts at Christmas are also a favourite for winning new customers too.
If chosen carefully, a desirable and appropriate promotional item branded with your logo will stay in the mind and on the desk long into the New Year.
The Corporate Gifts Company specialise in silver plated and leather items perfect for yuletide marketing and sales promotion. Our stock is held on site and carried out in –house so that we can achieve those impossible turn around times needed in the run up to the big day.
Be careful not to buy a cheap “stocking filler” promo give-away that will be discarded with the junk mail (so often a false economy that rarely delivers the desired results) but choose a truly memorable and desirable silver plated or leather gift. We offer some fantastic packaging options to compliment our gift box available as standard. All you need to do now is choose. Here are our ten top selling Christmas executive incentives (in no particular order.)


Make your promotion special

 Friday, August 21st, 2009

Make your promotion special

Promotional campaigns come in all shapes and sizes. Quantities, target audience etc all vary; from hundreds of thousands of plastic pens at a few pence as give–aways, to a prestigious item for heads of state. When budgets are squeezed like now, there is always awareness that a “special” corporate gift for selected customers or staff can have a bigger impact and can be more cost effective than adapting a scattergun approach that is so often prevalent when times are better and budgets are more liberal. If you allocate the same budget but purchase fewer items coupled with a targeted approach, your promotional campaign can be cost effective with greater results
Segmentation of your database is key. You can slice your pie any number of ways (dependant on your goals and targets along with your particular market) from top spenders to key decision makers, or from most profitable customers to lapsed customers. Good data, of course, is essential, and put good use a series of highly targeted campaigns to defined customer groups will always be better than a blanket campaign to your whole database.
The Corporate Gifts Company
specialise in high – end business gifts and executive incentives ideal for targeted promotions. Engraving individual names onto a corporate gift such as a desk item adds little cost will have a huge impact. So, the next campaign you plan, try to segment into customer groups with different messages and choose your corporate gifts accordingly.
Make your promotion special


1 Stop Shop – Always thinking!

 Wednesday, January 14th, 2009

We are always looking for other avenues to branch out into and one that we feel has legs is a 1 stop shop for your promotions needs.

The proposition we are now offering to some select and appropriate clients is that of a fully tailored and encompassing solution for their promotions needs.

For example if an organisation such as an Association or Charity has a need for new promotional giftware website or scheme implemented… they will need the following aspects covered normally by several companies – incurring unnecessary extra costs.

  • They need new products sourced or manufactured and possibly branded or personalised
  • Therefore they will need a new website (or an existing website modified)
  • They possibly would need a email-mail campaign
  • Which means they will necessarily have a fulfillment requirement

 

We are offering all of the above NOW.

How? Let me explain…

  • We have been sourcing, designing and manufacturing promotional gifts for nearly 20 years.
  • We have extensive expert web design and web marketing capabilities in-house
  • We have a branding department capable of a huge output volume
  • Our fulfillment department is streamlined and easily scalable
  • Our established and top of the line ERP system (Dynamics) is ready to be modified to take data feed for extremely high volume work.
  • We can design and send html e-mailers to house email lists and report on the success
  • We can similarly design and send mailer to lists.

Contact us for help.


New Year New Start

 Friday, January 9th, 2009

New Year New Start

With the start of the New Year and in the current difficult climate what better way is there to get new business and to keep existing clients than you promote yourself.

This can be done in many ways you can market your company online and in the press, you can instigate a mail / email campaign.

But why not give Branded Promotional Gifts to your clients.

If the economy is every going to re-start itself we all need to get spending again, the beauty of our Corporate Giftware range is that being premium product you can focus your spend on your top 10% of top clients instead of a blanket strategy.

This focused approach costs less and has better proven impact. Why send thousands of pens to everyone on your database when you can send 50 clocks to your most appropriate contacts – the ones who need a nudge and who’ll be the driving force for your business in the first half of the year.

This intelligent marketing will certainly give you the edge over your competition.

Contact us for free advice.


The Corporate Gifts Companies new look!

 Wednesday, January 7th, 2009

The corporate gifts company has been working hard over the last week to re-brand and re-boost our promotional gifts website.  We have created a new promotional gifts look on both of our gift blogs. We believe the new look allows our company to have a better presence and also create a new and more modern feel to our blogs and how readers can view and read up on the latest times about promotional gifts.

We have now worked hard on our blog design to allow users to have the feel of a high end and trust worthy promotional gifts company.

Please feel free to leave us some advice and tips on how we can improve our blogs and website even more and we will do our very best to make sure we improve our services to give the customer the best user experience.


Corporate Christmas Gifts

 Saturday, January 3rd, 2009

Christmas is all about gifts; giving and receiving. And this is no different in the corporate world. Promotional activity quadruples during the run up to Christmas and incentives and business gifts become even more like presents under the tree. It is important, therefore, that we can offer our customers packaging upgrades to reflect the season and create the most appropriate presentation for your premiums this yuletide. So this week we have launched a veritable potpourri of packaging options to help get you in the festive mood.

See http://www.corporate-gifts-co.com/acatalog/bespoke_options.html

Ribbon; a beautifully tied ribbon to finish off your promotional gift is the perfect way of communicating to your staff or customers that you really value them. Our stylish black satin ribbon is a superb addition to our bespoke packaging options. Other colours and printed ribbon is available as a special order.

Giftwrap; for that extra special presentation, our promotional gifts are available in this stunning silver gift wrap finished with a silver bow – especially perfect for Christmas gifts or premiums to staff or customers. Other colours and combinations are available as a special order.

Gift Tag; when you need a personalised message, The Corporate Gifts Co can offer a gift tag printed with your promotional message. These can even be personalised with the recipients name or details and we can incorporate your logo as well as text.

Gift Bag; perfect as either an alternative to our other gift wrap options or as an effective addition to really put the finishing touch to your promotion. Our gift bags are available in sumptuous matt black and come in various sizes to fit your gift perfectly. Other colours and printed options are available.

Our sales team can help with advice and more information.


Training our staff to meet your needs!

 Friday, January 2nd, 2009

The corporate gifts company has always worked hard to make sure we have the very best sales and web design team to meet all of our criteria and alloy you the customer to have the very best user experience when you use us for sourcing and buying your promotional gifts.
We have decided that although we already have a great sales team it might be time to send them on some more teaching sessions so we can offer our customers more than 100% customer service when they are looking for promotional gifts.
If you feel we could improve our service even more then let us know and we will do everything we can to make sure the improvement is made within the corporate gifts company.


Boosting our Visibility

 Thursday, January 1st, 2009

We our working hard on new and exciting ways to help people get a better view of how much work we are doing to make sure you have the very best promotional gifts for your corporate event or promotion.
This is why we have now created various new ways for our company to reach out and target and get the very best customers within the market who could be looking for promotional gifts or business items.
Below is a clear list of various ways you can contact us and also view our promotional gifts range.
•    The Corporate Gifts Co Facebook Page
•    Promotional Gifts Co on Myspace
•    The Promotional Gifts Range on FLCKR
•    The Good Web Guide
•    Stumble Upon
•    Our Promotional Gifts RSS Feed
•    Track our Progress on Alexa
•    Visit us and Digg us
We believe that making more ways to get our brand known will allow your company to find that special promotional gift with ease and stand out better than ever.
Feel free to have a look around our promotional gifts website for any gift your company could be looking for to promote with.


New Products Coming Soon

 Saturday, December 27th, 2008

Here at the Corporate Gifts Co we are always working to develop and expand our product range, and despite all the economic doom and gloom, we are striving forward with some really exciting new promotional product ideas for 2009. After all, promotional activity is essential to drive your company forward, whatever the economic outlook, and when it’s this bad, you need new and cool incentives and premiums to drive new sales.
So what are we working on?
Well, we are developing a range of eco-friendly, ethically sourced awards which will be available in standard models “off the shelf” and also bespoke options using our free design service.
My favourite is a new innovative range of promotional aluminium folders and office accessories manufactured in the UK. Again, these will be available off the shelf and as special bespoke orders. These will be great for promotion of documents and product launches and, well, the list is endless.
More Sterling Silver; our current range of sterling silver promotional items is proving so popular we are working hard on significantly expanding the range.
That’s just a small selection of the new promotional incentives we’ll be launching next year. Some are already available so if you’re particularly interested in any of the above, give our promotions sales team a call. As they say, watch this space!


What to do when your Marketing Budget is cut.

 Tuesday, October 28th, 2008

In these challenging times when the credit crunch is biting and marketing budgets are being slashed, how can companies get the biggest bang for their promotional buck?

There is plenty of anecdotal evidence that when times are tight, marketing spend goes upmarket. Sounds contradictory doesn’t it? But the reason is quite simple; when marketing departments are awash with budgets and feeling bullish about activity (sorry about the stock market reference, a bit insensitive), they happily sign off on big spend projects with lots of items aimed at the widest possible audience i.e. low value high volume promotions.

As now, when you have to make every penny count, promotional activity becomes more targeted. More effort is spent getting the promotional message to the right person in the right organisation. This significantly narrows down the audience and despite the smaller budget, hey presto, you’ve got more to spend on each recipient. You know these guys are key decision makers so you have to make the right impression, so the plastic pen you did last year to everyone on your database simply won’t do!

A move upmarket is inevitable, and that’s where the Corporate Gift Company can help.

There are three traditional product areas that compete in the premium incentive sector; sterling silver and silver plate, leather, and crystal.

Solid Sterling Silver has made a real comeback in recent times, British made, ethically sourced, recyclable, and unmistakable quality. See the Corporate Gifts Company’s range at;
http://www.corporate-gifts-co.com/acatalog/corporate_gifts_sterling_silver.html

Good quality Leather reeks of quality – literally, and the Corporate Gifts Co has a great collection of standard gifts in presentation gift boxes, all can be embossed with your corporate logo for maximum impact.
http://www.corporate-gifts-co.com/acatalog/corporate_gifts_leather.html

And as for all of our other up-market corporate gifts and premium incentives, check out the following;
http://www.corporate-gifts-co.com/acatalog/

Ring our sales team for advice about what the Corporate Gifts Company can do for you to beat the credit crunch.