What makes a good customer corporate gift?

Customers are the lifeblood of any company. Attracting new customers is extremely difficult, especially in these economic times. Keeping them is, perhaps, even harder. So it is imperative for any company to ensure they do everything they can to retain the goodwill of their most valuable customers and try to build loyalty that will lead to more business in the future. Corporate gifts are a key part of the marketing mix and with a vast array of promotional products available from cost-effective give-aways to executive corporate gifts it can be a tough job deciding what gift is most suitable for your company.

Read More